Creative Producer, Senior Manager Asia

Development & Creative: Creative executive, story editor, and development roles that read scripts all day.

The role

What they’re asking for

• Own campaign operations from intake and briefing through prioritization, resourcing, production, approvals, launch, and post-campaign closeout.
• Translate regional marketing, content, growth, partnership, and communications priorities into clear creative briefs, scopes, workplans, timelines, owners, dependencies, and deliverables.
• Establish campaign operating rhythms, status reporting, production trackers, decision forums, and escalation paths.
• Maintain a consolidated view of campaign progress, asset status, approvals, risks, dependencies, resource constraints, and launch readiness.
• Ensure campaigns are delivered on time, within agreed scope, and in line with brand, market, partner, legal, and channel requirements.
• Coordinate the development, adaptation, production, review, approval, and delivery of campaign assets across digital, social, content, partner, retail, event, platform, and owned channels.
• Partner with creative leads to ensure briefs are complete, objectives are clear, audiences are defined, and deliverables are appropriately scoped.
• Manage asset requirements, specifications, version control, usage rights, file delivery, trafficking, and distribution across markets and channels.
• Coordinate creative revisions and approvals across Marketing, Creative, Content, Legal, Communications, Partners, and global teams.
• Ensure final assets meet Crunchyroll brand standards, campaign objectives, partner specifications, local market requirements, and accessibility expectations.
• Manage the handoff of creative assets to Localization & Operations for translation, cultural adaptation, subtitling, dubbing, or other market requirements where applicable.
• Track localized asset status, quality reviews, approvals, and final delivery across priority Asia (Ex IN) markets.
• Ensure local adaptations preserve campaign intent, creative quality, brand consistency, and cultural relevance.
• Identify localization dependencies and risks early and incorporate them into campaign plans and launch timelines.
• Partner with regional market stakeholders to validate asset relevance and readiness.
• Coordinate with Regional Marketing, Growth, Partnerships, Content, Communications & PR, Localization & Operations, Product, Legal, Data, Finance, and Customer Experience.
• Lead readiness reviews for content launches, seasonal campaigns, partner activations, brand initiatives, events, and market programs.
• Track decisions, actions, dependencies, risks, and open issues through to resolution.
• Ensure all campaign stakeholders understand their roles, deadlines, approval requirements, and launch responsibilities.
• Escalate delivery risks and trade-offs in a timely, structured, and solutions-oriented way.
• Coordinate internal creative teams, agencies, production companies, freelancers, localization vendors, media partners, and other external resources.
• Establish clear scopes of work, production schedules, service levels, quality expectations, review cycles, and delivery requirements.
• Monitor partner and vendor performance across quality, timeliness, responsiveness, capacity, and cost.
• Support partner onboarding, briefing, evaluation, performance improvement, and closeout.
• Build trusted relationships that improve creative efficiency, collaboration, and delivery quality.
• Develop and maintain campaign operations playbooks, templates, workflows, checklists, dashboards, and reporting frameworks.
• Improve briefing quality, production visibility, approval speed, asset reuse, localization handoffs, and launch execution.
• Maintain organized campaign documentation, asset libraries, version control, rights information, and delivery records.
• Identify opportunities to simplify, standardize, automate, and scale recurring campaign operations across the region.
• Establish and track operational metrics such as on-time delivery, asset completeness, approval cycle time, issue aging, vendor performance, and launch quality.