Lead Creative Producer
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Development & Creative: Creative executive, story editor, and development roles that read scripts all day.
The role
About us
Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/
About the role
We are looking for a superhero-level Lead Ad Creative Producer to lead and control the entire creative production operation at one of Ruby Labs’ fastest-growing consumer products.
This is a producing lead (player-coach) role. You produce winning ad creatives with your own hands and you run the production operation. This role is not about writing briefs and coordinating — it is about conversion, control, standards, and consistency at scale, with your own creatives setting the bar for the team.
You will own the creative production process end-to-end: how creatives are ideated, designed, reviewed, refined, approved, and delivered. You are accountable for winning creatives, creative quality, execution speed, compliance, and production discipline. You will work directly with User Acquisition Managers and manage a team of a creative producer and designers, acting as the final creative quality and compliance guard before any asset reaches testing or traffic.
Core Mission
Deliver a reliable stream of winning ad creatives by concentrating production volume on proven winning angles, while running a disciplined, fully traceable, compliant production operation — from ideation to launch.
Key Responsibilities
Creative Production Leadership
Creative Process Management & Monitoring
Creative Quality Assurance & Feedback Ownership
Actively guide creatives while they are being produced, preventing rework and quality regressions.
Uphold a consistently high creative bar across all outputs.
Creative Development & Ideation & Control
Market & Competitor Creative Intelligence
Cross-Team Coordination
Ensure alignment, clarity of expectations, and smooth handoffs across teams.
Reporting & Accountability
Take ownership of creative execution outcomes and continuously raise standards.
Qualifications
Experience
Technical & AI Skills
Personal Profile
What they’re asking for
- Personally produce ad creatives — concepts, hooks, scripts, and finished assets — alongside the team. This is a producing lead role, not a coordination role.
- Own end-to-end ad creative production execution across all formats (static, video, UGC, motion, AI-generated creatives).
- Act as the final approval authority for all creatives before testing or launch.
- Ensure all creatives meet: Brand and visual standards
- Pixel perfect design
- Platform-specific best practices and compliance requirements for Meta, Snapchat, and Google
- Clear UI / visual hierarchy
- Performance-oriented execution
- Design, enforce, and continuously improve the creative production workflow.
- Monitor creative work during production.
- Identify execution risks, quality drops, or bottlenecks early and resolve them immediately.
- Maintain consistent production speed without sacrificing quality.
- Keep all production traceable in a single tracking system.
- Provide continuous written feedback to producers and designers throughout the production process.
- Ensure feedback is: Clear
- Specific
- Actionable
- Actively guide creatives while they are being produced, preventing rework and quality regressions.
- Uphold a consistently high creative bar across all outputs.
- Lead ideation and conceptualization of new ad creatives.
- Translate strategic direction and performance insights into creative briefs.
- Stay current with AI-driven creative tools, formats, and industry trends.
- Work closely with User Acquisition Managers to understand creative performance signals.
- Incorporate performance feedback into creative improvements and future concepts.
- Support testing strategies by delivering clear, test-ready creative variations.
- Continuously research competitor creatives across consumer tech markets.
- Benchmark creative quality, formats, hooks, and execution approaches.
- Apply relevant insights to elevate internal creative standards.
- Act as the execution bridge between: Producers and designers
- User Acquisition Managers
Original source
Posted by Ruby Labs via Jobicy (remote writing & editorial). Details, salary and deadlines can change at any moment — always trust the employer’s page over ours.
https://jobicy.com/jobs/151441-lead-creative-producerThey’re going to ask for a sample.
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